Which of the following is a lawful statement inmortgage loan advertising?A)" We will refinance your home at no cost if yourefer your clients to us."B) "You have been preapproved for a fixed-rateloan, so call us today.*C) "Make your clients' purchase offers morecompetitive with a preapproval letter from us.D) "For every friend you send to us who closes aloan, we will give you a $100 gift card.*

Mortgage loan advertising is subject to specific regulations and guidelines to ensure fair and…

Answered: Which of the following is a lawful…

Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

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A)Essentially, there are four major categories of endorsements. They are: Group of answer choices a)primary, secondary, tertiary and quaternary. b)local, foreign, alien, and mixed. c)donative, creditory, incidental, and mixed. d)blank, special, qualified, and restrictive. B)The words "for deposit only" as part of an endorsement are: Group of answer choices a)blank endorsements. b)special endorsements. c)restrictive endorsement. d)two of the above.
Three forms of advertising which will be suitable for new businesses that are short on cash
a licensee is emailing information regarding an open house for one of her listings. In addition to complying with state specific requirements for advertising, which of the following must also be included in the email? a) opt-out provision b) how the recipients name was obtained c) complete listing address d) listing sale price
Describe how the Government publishes solicitations, describe how the information is disseminated. 2. Describe the different levels of competition and indicate if the Government has a preference of a particular level of competition. 3. Describe the justifications for other than full and open competition. PROVIDE FAR citations
38 Which of the following terms describes an appraisal report that includes supporting comparable rental and sales dats and calculation to determine the gross rent multiplier A) Cost approach B) Sales approach C) Market approach D) Income approach
A. Sellers grant credit to customers: a. During periods of high interest rates to reduce the overall cost of capital (WACC) and to increase return on assets b. When granting credit is a low-cost addition to the value proposition relative to other alternatives c. When the seller does not want new customers d. When the seller wants to increase its marketing costs B. Which from the following list is NOT a primary cost of granting credit to customers: a. The cost of managing credit and credit collections b. Some customers will not pay c. The cost of carrying the receivables d. Advertising costs C. Matching the credit period to the buyer’s cash cycle time makes purchasing from the seller: a. Less attractive for the buyer b. Increases the elasticity of buyer demand c. Does not impact attractiveness for the buyer d. More attractive for the buyer
Which one of the following statements is correct concerning the concept of materiality?(1) Materiality is determined by reference to guidelines established by the AICPA.(2) Materiality depends only on the dollar amount of an item relative to other itemsin the financial statements.(3) Materiality depends on the nature of an item rather than the dollar amount.(4) Materiality is a matter of professional judgment
Justify sources that you feel are most appropriate for recruiting salespersons in the following area: 1. Manufacturers Agents.
Personal selling is considered the world's oldest form of promotion and involves face-to-face presentation of products and services to potential buyers. () a) True b) False
Evaluate the following statement: “Appropriate advertisingmedia are always available if a company can afford them.”
4. Explain FIVE (5) ways Internet of Things can be used in advertising.
Economics When Best Bikes advertises and other bike producers don't, what happens in the market for bikes?A. The demand for the advertised bike becomes more elastic.B. Best Bikes' average cost of producing a small quantity of bikes rises, but the average total cost of producing a large quantity might fall.C. Best Bikes' economic profit increases.D. Best Bike's profit-maximizing quantity decreases because total fixed costs increase.

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